Ticket Restaurant
Ticket Restaurant Portugal needed two short motion graphics videos for social media. One to attract restaurants, cafés, and grocery stores to join the payment network, and another to encourage companies to adopt Ticket Infância as a childcare benefit for their employees. The scripts were provided by the client. The challenge was to translate dense, benefit-heavy content into motion graphics that felt clear and engaging in under one minute each.
Objective
To produce two motion videos that communicated distinct messages to distinct audiences. The Ticket Restaurant video spoke to business owners, making the case for joining the network. The Ticket Infância video spoke to company decision-makers, explaining a tax-exempt childcare benefit in simple, visual terms. Each video needed to hold attention and end with a clear call to action.
Results
Two motion graphics videos were delivered, each approximately one minute long, and published across social media in June 2025. Ticket Restaurant needed to reach two very different audiences with two very different arguments. The videos did that work — one making the business case for restaurants and cafés to join the network, the other helping companies understand a tax-exempt childcare benefit quickly enough to act on it. On YouTube alone, both videos together reached close to 1,000 views in the first weeks after launch.
